About Profundus
Profundus is a specialist consultancy dedicated to providing research services, strategic advice and fast-track implementation programmes.
But Profundus is not an ordinary consultancy with expensive offices and high overheads. It is an international network of consultancies which have agreed to work together to provide the most reliable, flexible and cost-effective service to our clients.
While Profundus is a UK-based company, it has also has undertaken work throughout Western Europe and much of Central and Eastern Europe, along with the Middle East, USA, China and Australia.
Profundus provides marketing services, primarily to the ICT (Information and Communications Technology) industry, to the public sector and also works in partnership with other consultancies worldwide.
The range of consultancy skills available include:
- market studies
- satisfaction surveys
- market modelling
- market testing
- business planning
- product launches
- market entry strategies
- acquisition studies
- distribution strategies
- promotion support
Specialists can advise on:
- regulatory and interconnect issues
- billing and customer care issues
- video comms and multimedia
- networking, local and wide-area
- value-added services and intelligent networks
- PBX, CTI and call centres
- local access technologies and applications
- the internet, ASPs and e-commerce
- mobile communications and business mobility
- the carrier wholesale market and co-location
- outsourcing
Also, Profundus has developed a special knowledge of the behaviour and attitudes and of the telecoms needs of SMEs, for which it is well-known. Through a large number of multi-client and bespoke studies, Profundus has established a wealth of expertise in this field, including data, case studies and a very extensive range of contacts in the industry, government and academic circles.
Profundus was founded in 1991 by Kevin Carter [kevin@profundus.com], who has 30 years experience of the industry, mainly in marketing and business development positions within companies, such as C&W and Nortel. He entered consultancy in 1987 and became a director of a substantial firm before founding Profundus.
